Sakamakon cutar sankarau ta COVID-19, ajiyar jiragen ruwa sun nisanta daga masu shiga tsakani tare da masu yawon bude ido da ke son yin yin rajista kai tsaye tare da layin jirgin maimakon ta Wakilin Balaguro na Kan layi (OTA) ko babban titi.

Kudin shiga masana'antu daga cruise masu shiga tsakani a cikin 2021 sun karu da kashi 65% na shekara-shekara (YoY) daga dala biliyan 11.8 zuwa dala biliyan 19.5. Koyaya, fasinjojin balaguron balaguro sun karu a wani adadi mafi girma. Bisa lafazin Internationalungiyar Internationalungiyoyin iseungiyoyin iseasa ta Cruise (CLIA), yawon bude ido ya karu da kashi 95% na YoY daga miliyan 7.1 zuwa mutane miliyan 13.9.

Ba kamar sauran sassa na tafiye-tafiye da yawon buɗe ido ba, yawan karuwar kudaden shiga ga ƙwararrun masu tsaka-tsaki ba su da alaƙa da cruise Haɓaka fasinja a cikin 2021, yana ba da shawarar cewa masu yawon shakatawa na balaguro yanzu sun gwammace su yanke tsakiyar kuma su yi littafai kai tsaye tare da layin jirgin ruwa.

A cikin wani yanayi na annoba, gabaɗaya ana tsammanin samun kuɗin shiga na fasinja da tafiye-tafiye za su yi kama da juna a yawan haɓakarsu, tare da bambance-bambance na gefe kawai. Misali, idan muka kalli balaguron fita na duniya gaba dayansa, jimillar tafiye-tafiyen ya karu da kashi 95% na YoY a shekarar 2021 kuma kudaden shiga na waje ya karu da kashi 99% YoY bisa ga Bukatun Yawon shakatawa da Bayanan Yawo. Koyaya, kallon musamman a masana'antar jirgin ruwa, a bayyane yake cewa masu tsaka-tsaki ba su cika aiki ba tare da karuwar kudaden shiga yana ƙaruwa 30% ƙasa da haɓakar fasinja.

A gefe guda, wannan canjin halin yin rajista yana nuna ra'ayin mabukaci na yanzu ga masu shiga tsakani. A cikin Binciken Abokan Ciniki na Yawon shakatawa na Q3 2019, 44% na masu amsa sun ce yawanci suna yin rajista ta hanyar tsaka-tsaki kamar OTA. Koyaya, a cikin binciken Q4 2021, kashi 24% kawai na masu amsa sun ce sun yi hutun su na ƙarshe ta wannan hanyar yin rajista. Bugu da ƙari, masu ba da amsa waɗanda suka ce sun yi rajista kai tsaye tare da mai bayarwa sun karu daga 32% zuwa 36%.

Akwai cikakken jerin dalilan da ya sa cruise matafiya a yanzu sun gwammace su tafi kai tsaye, wanda duk sakamakon cutar. Wasu suna son ƙarin sassauci da kwanciyar hankali, yayin da wasu sun sami lalacewar kwarin gwiwa saboda ƙarancin ƙwarewar abokin ciniki, musamman ma'amala da maidowa.

Bugu da ƙari, ƙarancin ƙwarewa a cikin masana'antar suma suna da matsala, tare da yawancin masu siyar da jirgin ruwa da aka kora yayin bala'in kuma daga baya suka koma cikin sana'o'i daban-daban. Koyaya, waɗannan batutuwan duk ana iya daidaita su, yana nuna cewa wannan na iya zama ɗan canji na ɗan lokaci, amma dole ne masu tsaka-tsakin ruwa su yi aiki yanzu don tabbatar da cewa za su iya kama buƙatu a cikin 2022.

ABUBUWAN DA ZA KU GUDU DAGA WANNAN LABARI:

Unlike other sectors in travel and tourism, the percentage increase in revenue for specialist intermediaries is not correlative with cruise passenger growth in 2021, suggesting that cruise tourists now prefer to cut out the middleman and book directly with the cruise line.
Sakamakon cutar sankarau ta COVID-19, ajiyar jiragen ruwa sun nisanta daga masu shiga tsakani tare da masu yawon bude ido da ke son yin yin rajista kai tsaye tare da layin jirgin maimakon ta Wakilin Balaguro na Kan layi (OTA) ko babban titi.
In a pandemic situation, it is generally expected both passenger revenues and trips to be broadly similar in their growth rate, with only marginal differences.