Yawon shakatawa na New Zealand ya tweaked hada-hadar kasuwanci don nuna karuwar gaskiyar abubuwan tattalin arziki da ke shafar kasuwannin yawon shakatawa.
Babban jami'in gudanarwa George Hickton ya ce duk sun janye daga Japan da Koriya, inda suka gwammace su mayar da hankali kan albarkatun kasuwanci a cikin kasashen da ba su shiga cikin "takardar tattalin arziki" ba.
Mista Hickton ya ce NZ na yawon bude ido ya yi hasashen samun ci gaba kadan a kasashen da ke fama da matsananciyar matsalolin tattalin arziki kamar Japan da Koriya, kuma ta yi amfani da albarkatunta don cimma wasu bukatu masu kyau.
Kungiyar ta sake tura kudaden da ake kashewa a kasuwanni zuwa inda za ta iya samun kyakkyawan sakamako, in ji shi.
"Birtaniya da Amurka suna tsakiyar tsakiya, sannan akwai kasuwanni da muke ganin dama mai yawa, kamar China, Kanada da Ostiraliya."
Mista Hickton ya ce duk da cewa matafiya ba lallai ne su daina zirga-zirgar jiragen sama masu nisa ba, amma da alama za su kalli inda suka bi a hankali su zabi yin tafiye-tafiye da yawa kuma su dade.
Makasudin yawon shakatawa na NZ na kai tsaye shine a kara himma wajen shawo kan 'yan Australiya su zo New Zealand a karshen mako, da jan hankalin matafiya na Birtaniyya da su yi kasa a gwiwa a yanzu maimakon jira, da kuma mai da hankali kan jan hankalin matafiya daga China.
Ƙoƙarin tallace-tallace na baya-bayan nan da ƙungiyar ta yi ya taimaka ga hanzarta ziyartar New Zealand daga ƙarin 242,000 na Australiya, balaguro a cikin kaka, bazara da hunturu tare da kashe kusan dala miliyan 44.
"Wannan shine abin da masana'antar ke so," in ji shi.
kaya.co.nz
ABUBUWAN DA ZA KU GUDU DAGA WANNAN LABARI:
- Tourism NZ's immediate goals were to put more effort into persuading Australians to come to New Zealand for the weekend, to urge British travellers to come down-under now instead of waiting, and to focus on wooing travellers from China.
- “Britain and the United States are in the middle, and then there are markets where we see a great amount of potential, such as China, Canada and Australia.
- Chief executive George Hickton said it had all but pulled out of Japan and Korea, preferring to focus marketing resources in countries that were not mired in an ‘‘economic mudpool''.
