BANGKOK, Thailand (eTN) - "Ƙasa na murmushi" ya kasance taken a hukumance ko ba tare da izini ba tare da Thailand na kimanin shekaru 30 don kwatanta ƙasar. Kyawawan murmushin da ke yiwa 'yan kasar Thailand murnar saduwa da wani baƙo da wayo Hukumar Kula da Yawon shakatawa ta Thailand ta mayar da ita alamar kasuwancin ƙasar a baya. Duk da maye gurbinsa a tsakiyar shekarun XNUMX da taken "Amazing Thailand," TAT ta ci gaba da ƙawata ƙasidu da fastoci tare da salo mai salo na murmushi na Buddha har shekaru goma da suka gabata.
Taken na iya kallon tsohon zamani a yau, a lokacin da yawon bude ido ke kara rikidewa a fagage da dama zuwa fasahar kasuwanci. Matafiya masu yin hira akan yanar gizo a cikin shafuka daban-daban da gidajen yanar gizo na balaguro suna da alama, a zahiri, don sanin cewa shahararren murmushin Thai na iya zama wani lokaci na gaske kamar yadda ake gani, musamman a wuraren kasuwanci kamar Phuket, Pattaya, ko Bangkok. Yawancin lokaci ana cewa akwai fassarori sama da 40 ga murmushin Thai. Tabbas, har yanzu yana iya nufin cewa mutane suna jin daɗin wani abu. Amma kuma ana iya fassara shi a matsayin alamar ruɗani, kunya, har ma da fushi! Lallai murmushi kayan aiki ne don gujewa rasa fuska a gaban wasu.
Duk da sabanin ma'anar murmushin Thai, wannan har yanzu yana yajin aiki a tsakanin ƙwararrun tafiye-tafiye na Thailand yayin kallon taken. Alamar rashin kerawa ta hanyar sake amfani da taken da aka yi amfani da su fiye da kima? Wannan bayani ne mai yiwuwa. Amma a cikin shekaru uku zuwa hudu da suka gabata, kamfanoni da yawa sun mayar da kalmar "murmushi" a cikin sabis, har ma a mafi munin lokacin amfani da wannan kalmar. Mafi kyawun misali shi ne sashen yawon shakatawa na Babban Birnin Bangkok wanda ya kaddamar da "Bangkok City of Smile" a farkon 2009. Taken kirkire-kirkire ya biyo bayan kamawa da rufe filayen jirgin saman Bangkok a cikin Disamba 2008, wanda ya kawo murmushi da yawa a fuskokin fasinjojin da suka kasa iya sannan. don komawa gida a cikin waɗannan kwanaki goma.
Ambaton filayen jiragen sama, dole ne a lura cewa tsawon shekara guda yanzu, Filin Jirgin Sama na Bangkok Suvarnabhumi yana ɗauke da taken "Filin Jirgin Sama na Smiles." An kaddamar da shi a watan Oktoban da ya gabata, an kuma bi kwasa-kwasan horar da ma’aikatan da ke tunatar da su cewa su ba da hidima ga fasinjoji cikin murmushi. Duk da haka, da alama ba saƙon ya zagaya cikin hukumar a kantunan shige-da-fice inda jami’an da suka cika makil ba sa yin murmushi ga baƙi masu shigowa ko barin masarautar.
Kuma yanzu wannan shine lokacin jirgin saman Thai Airways. Kyawawan ma'aikatan jirgin masu murmushi kuma sun dade suna cikin hoton tallan dillalan kasar Thailand. Kuma murmushi zai kasance sunan sabon kamfanin jirgin sama na kasafin kudi wanda zai tashi a tsakiyar shekara mai zuwa. Bayan duba sunan kamfanin jirgin saman "Thai Wings," "Thai Smile Air" daga karshe ma'aikatan kamfanin suka zaba. Kamfanin jirgin zai fara aiki da Airbus 320s guda hudu da aka yi hayar tare da jiragensa da suka hada da jiragen sama 11 a karshe. Jirgin zai fara tashi zuwa wurare na gida kamar Chiang Rai, Khon Kaen, Surat Thani, Ubon Ratchathani, da Udon Thani kafin ya fadada zuwa yankunan yankin nan da 2013.
Wanda kawai zai iya rasa murmushin shi ne Tiger Airways, kamfanin jigilar kaya mai rahusa na Singapore wanda ya tsunduma cikin hadin gwiwa tare da kamfanin jiragen sama na Thai Airways don kafa kamfanin jigilar kayayyaki na kasafin kudi don yin hidima ga mafi ƙarancin farashi a kasuwa. Wani kwararre kan harkokin sufurin jiragen sama na kasar Thailand ya bayyana cewa, "Babu wata karamar dama a yanzu da wannan kamfanin jirgin zai iya tashi wata rana, saboda da wuya kamfanin jirgin na Thai Airways ya samu albarkatun da zai iya kafa jiragen guda biyu a lokaci guda." Amma wannan wani labari ne na wata rana.
