Zuwa BIT 2025: Kalubale da Dama don Ci gaban Masana'antar Yawon shakatawa

Lokacin bukukuwa koyaushe shine gwaji mai mahimmanci ga masana'antar balaguro. Kuma, tare da farkon kirgawa zuwa BIT 2025, a kan firamilano - Rho daga 9 zuwa 11 ga Fabrairu 2025, baje kolin da Fiera Milano, jagora a Italiya ya shirya don inganta ayyukan yawon shakatawa. BIT Observatory ya binciki mafi ban sha'awa bayanai da kuma trends.

Italiyanci littafin da wuri kuma kudaden shiga suna kan sama

Game da tafiya hutu, bayanai daga ASTOI - abokin tarayya na BIT 2025 - ya tabbatar da cewa yanayin zuwa wurin yin rajista na farko yana da ƙarfi: 60% An yi booking na hutu tsakanin Disamba 18, 2024 da Janairu 12, 2025 akalla kwanaki 90 gaba. Wani abu da ya taimaka karuwar 12% na kudaden shiga idan aka kwatanta da 2023: matsakaicin farashin fakitin yana kusa 2,400 Tarayyar Turai kowane mutum kuma matsakaicin tsawon lokaci shine 8.2 days.

Ƙwarewa, jin daɗi da kuma keɓantawa

Amma menene yanayin yanayin duniya yayi kama, kuma menene zamu iya tsammanin shekara mai zuwa zai kawo? A cikin 2023, yawon shakatawa na duniya ya murmure kusan 90% na matakan sa na 2019 kuma a shekarar 2024 karin karuwa da 2% an rubuta: 21% na yawan al'ummar duniya yana tafiye-tafiye, adadin da zai tashi 24% a cikin 2030 da kuma 33% ta 2040 (Source: Oxford Economics).

Daga kasashen da ke samar da yawon bude ido, Sin, Jamus, Birtaniya da Amurka sun yi fice, wadannan su kadai ke da kashi 45% na magudanar ruwa a duniya, yayin da kasuwanni masu tasowa sun hada da Saudi Arabia, Brazil, Indonesia, Mexico da Pakistan.

Idan aka zo ga inda ake nufi. Spain, Faransa da Amurka zai ci gaba da kasancewa a matsayin zabe, yayin da Italiya za su zama na shida a shekarar 2040. Gabaɗaya, manyan wurare biyar za su rage kasonsu na yawon buɗe ido a duniya. daga 30% zuwa 20%: alamar cewa matafiya suna neman wani sabon abu kuma cewa wuraren za su zama ya bambanta (Source: Oxford Economics).

Tuba na haɓakar tattalin arziƙin da ke haɓaka musayar al'adu da fahimtar juna

Daga meta-binciken da aka gudanar BIT Observatory, ya bayyana cewa yawan tasirin yawon shakatawa ya ƙunshi masu yawan amfani, al'adu da zamantakewa sassa, inganta musayar kwarewa da "al'adu osmosis" wanda ke goyon bayan ci gaban zamantakewa da tattalin arziki gabaɗaya.

A gaskiya ma, masu yawon bude ido suna yarda al'adun gida, al'adu da abinci wanda, tare da jin dadi da aiki da hutu na waje, lissafi don sama da kashi biyu bisa uku na bukatun duniya (Source: Deloitte). The mayar da hankali kan abubuwan da suka faru da bukatar yana ƙara keɓaɓɓun tayi an tabbatar.

Bayanin BIT Observatory ya kuma lura cewa don ci gaba da kiyaye wannan ci gaba mai dorewa kuma mai dorewa a cikin shekaru masu zuwa kuma, masu yanke shawara za su mai da hankali sosai ga karuwar matsin lamba a kan mafi kyawun wuraren da ake nufi. Binciken ya nuna cewa, duk da rarrabuwar kawuna da ake yi, za a ci gaba da tattara mafi yawan magudanar ruwa a manyan yankuna huɗu: Bahar Rum, Kudu maso Gabashin Asiya, Gabas ta Tsakiya da Caribbean.

Don magance waɗannan ƙalubalen, zai zama mahimmanci a yi amfani da damar da ke tattare da fasahar kere-kere, musamman ta hanyar dijital, misali ta hanyar sauƙaƙe tsari da keɓance tafiye-tafiye, turawa zuwa mafi hadawa da kuma matasan halaye.

BIT 2025: taron da za ku iya samun keɓancewar samfoti na tafiyar gobe

BITI 2025 amsa wadannan jigogi da kalubale da ci gaba da juyin halitta na tsarin nuninsa, nunawa sabon wuri a firamilano - Rho: yankunan da aka sadaukar don Leisure, Italiya da Duniya za su amfana daga tsarin da aka fi dacewa da kuma samun dama mai sauƙi, musamman a kan ranar bude ga jama'a a ranar Lahadi 9 ga Fabrairu.

A cikin yankin Italiya, duk da Yankunan hutu na Italiya daga Arewa zuwa Kudu za a wakilta: daga Piedmont, Liguria, Lombardy, Veneto, to Abruzzo, Basilicata, Calabria, Campania, daga Emilia-Romagna da kuma Tafiya to Sicily.

Daga cikin kasashen waje inda ake nufi, babban koma baya na Ziyarci Amurka, Cuba, Japan, Jamhuriyar Dominican da Vietnam fice, amma kuma wuraren da ake zuwa Bahar Rum kamar Aljeriya, Canary Islands, Masar, Jordan da Tunisiya, ko wurare masu tasowa kamar Amurka ta tsakiya da Uruguay.

Dangane da masu aiki da ke halarta, waɗannan za su haɗa da Blu Hotels, BWH Hotel Group, Mangia's Resorts and Clubs da The Social Hub a bangaren karbar baki da Gattinoni tsakanin masu gudanar da yawon bude ido. Daga cikin ma'aikatan jirgin ruwa, MSC, Grimaldi da Mai bayarwa tsaya waje, yayin da da yawa dillalai za su halarta, kamar ANA, Eva Airways, ITA Airways, Singapore Airlines tsakanin kamfanonin jiragen sama da Trenord tsakanin masu aikin jirgin kasa.

A wannan shekara kuma, za a yi hasashe kan taken na dijital da sabbin ayyuka, tare da kamfanoni irin su Tsawa, Compass-HeyLight, Revolut da Titanka! a halarta. A ƙarshe, da tarayya tare da ƙungiyoyi da cibiyoyin sadarwa sune mahimmin kashi na nunin. Wadannan zasu hada da ASTOI, ETOA - Ƙungiyar Ma'aikatan Balaguro ta Turai Limited, FTO - Tarayyar Italiya ta Shirya Yawon shakatawa, Federterme da WTG - Barka da Ƙungiyar Balaguro.

Bayan nasarar bugu na farko a bara. Thermalia ta Federterme shima yana dawowa zuwa BIT 2025, ainihin wurin hutun da aka sadaukar don spa, likitanci da yawon shakatawa na lafiya wanda kuma zai ba da kyakkyawan shirin abubuwan da suka faru: daga cikin waɗannan, tarurruka tare da cibiyoyi da masana, sababbin shawarwarin salon rayuwa, fahimtar sababbin dabaru.

Hakanan za'a sami sabon yanki na baƙi da abubuwan da suka faru tare da babban damar kafofin watsa labarun don shiga matasa matafiya da Gen Z musamman.

Kamar yadda aka saba, shirin taron na Kawo Bidi'a cikin Tafiya yana da arziki sosai. Kawai in ba da ‘yan misalai, rawar da ta taka ci gaba da ilimin a cikin masana'antar za a tattauna, tare da a mayar da hankali kan sararin dijital da ƙwarewar abokin ciniki, Har ila yau a mayar da martani ga karuwa bukatar wanda ya cancanta Ma'aikatan.

Hasken haske kuma zai haskaka fasahar zamani na gaba kamar AI, tare da tasirinsa akan keɓance tafiya, inganta ayyukan aiki da haɓaka hulɗar abokin ciniki. dorewa haka nan kuma yawon bude ido da ke motsa jiki kuma za su kasance a gaba, tsohon saduwa da bukatar yada kyawawan ayyuka sannan na karshen ya samo asali ne daga karuwar wayar da kan matafiya.

Macro-jigogi fantsama daga zirga-zirgar jiragen sama, alatu, da kula da haɗarin balaguro zuwa leken asiri na sababbin wurare don shirya samfurin yawon shakatawa na nan gaba kuma zai kasance a kan ajanda.

A ƙarshe, waɗannan za su kasance mai da hankali kan damar sana'a tare da Bit4 aiki, ranar daukar ma'aikata da za a gudanar a ranar Talata 11 ga Fabrairu a rumfar 11. Cikakken shirin abubuwan da ke faruwa zai ƙarfafa tarurruka tsakanin dalibai daga yawon bude ido, hotel da makamantansu, kuma daga Jami'ar bayan-difloma da ITS (mafi girma na fasaha) shirye-shirye tare da karatun darussan sadaukar da yawon shakatawa, featuring sa hannu na ƙwararru da kamfanoni daga masana'antar balaguro.

Za a gudanar da BIT 2025 a firamilano - Rho daga 9 zuwa 11 ga Fabrairu 2025. BIT 9 kawai za a buɗe don masu aiki na kasuwanci akan Litinin 11 da Talata 11 Fabrairu, Da kuma a kan Lahadi 10 ga Fabrairu zai kuma kasance a bayyane ga jama'a.

Don cikakkun bayanai game da nunin: bit.fieramilano.it, @bitmilano