Fiona Jeffery, shugabar Kasuwar Balaguro ta Duniya, ta lashe babbar lambar yabo ta 2008 mai suna Shine Women of the Year XNUMX - Leadership Award.
An gabatar da ita tare da girmamawa don jagorantar Kasuwar Balaguro ta Duniya sama da shekaru kusan 20, haɓaka taron zuwa alamar duniya, da gudanar da yanke shawara masu wahala kamar ƙaura mai rikitarwa zuwa ExCeL London a 2002 da martaninsa ga 9/11, lokacin da yawa. na masana'antar duniya ya kasance cikin rauni.
Har ila yau, an yabe ta saboda ta farko na manyan tsare-tsare na kasa da kasa irin su WTM World Responsible Tourism Day da kuma kafa kungiyar agaji ta ruwa mai suna "Just a Drop" shekaru goma da suka wuce a madadin masana'antar tafiye-tafiye na kasa da kasa.
Labarin na zuwa ne kwanaki kadan bayan Kasuwar tafiye-tafiye ta Duniya ta sanar da cewa ta yi wasan kwaikwayo mafi girma da ya kafa tarihi, inda ya karu da kashi 12 cikin 4 na masu ziyara da kuma karuwar kashi XNUMX cikin dari na mahalarta taron.
Tun lokacin da aka kafa su a cikin 2004, lambar yabo ta Shine ta fahimci muhimmiyar rawar da mata ke takawa wajen tafiye-tafiye, yawon shakatawa, da kuma baƙi ta hanyar bikin nasararsu, ƙwarewa, da kulawa.
"Na yi matukar farin ciki da samun lambar yabo, wanda ya zama abin girmamawa, ba a gare ni kadai ba, har ma da daukacin kungiyar Kasuwar Balaguro ta Duniya", in ji Jeffery. "Tare mun yi ƙoƙari mu mai da Kasuwar Balaguro ta Duniya sabo, sabo, kuma mai ban sha'awa kowace shekara, amma ko da yaushe tare da manufar tura shinge don magance matsalolin masana'antu, tare da taimakawa masana'antu don fadada damar kasuwanci da inganta riba. .”
Jeffery ta ce ta yi matukar farin ciki da nasarar da aka samu na Ranar Yawon shakatawa ta Duniya ta WTM tare da hadin gwiwar hukumar UNWTO, ranar farko da aka fara gudanar da irinta a duniya, yanzu shekara ta biyu kenan.
"Just Drop," wanda ya samar da ruwa mai tsafta ga yara da iyalai sama da 900,000 a cikin kasashe 28, yana jawo tallafi da tattara kudade daga kamfanonin balaguro da daidaikun mutane a duniya.
