Matafiya Suna Rungumar Saƙon Waya da Biyan Kuɗi

Clickatell ya bayyana sakamakon sabon Rahoton Kasuwancin Kasuwancin Chat: Ɗabi'ar Balaguro, wanda ke buɗe sabbin fahimta game da yadda masu siye na yau ke son sadarwa da yin sayayya tare da otal-otal, kamfanonin jiragen sama da kamfanonin haya mota a cikin tattaunawar saƙon hannu. Binciken, wanda ya ba da amsa daga mahalarta sama da 1,000 na Amurka, ya gano 87% na masu amfani sun fi son yin amfani da saƙon hannu don sadarwa tare da kamfanonin balaguro.

Don zurfafa fahimtar yadda masu amfani suke sadarwa tare da samfuran balaguro, sabon binciken Clickatell ya sami buƙatu mai yawa don abubuwan sirri da dacewa na abokin ciniki ta hanyar tattaunawa ta saƙo, kamar 92% na mahalarta suna son yin amfani da saƙon hannu don yin hulɗa tare da otal, 89% na son amfani da wayar hannu. saƙon don mu'amala da kamfanonin jiragen sama, kuma 85% na son yin amfani da saƙon hannu don mu'amala da kamfanonin motocin haya. Gen Z, Millennials da Gen X kuma duk suna sanya saƙon wayar hannu a matsayin babban hanyar sadarwar su tare da samfuran balaguro, suna nuna cewa samari sun fi son yin hulɗa da samfuran ta wayar hannu.

Rahoton ya kuma nuna cewa kamfanonin balaguro sun rasa wani ƙayyadaddun aikace-aikace na ƙwarewar saƙon wayar hannu: biyan kuɗi. A zahiri, 73% na masu amfani sun nuna cewa ba su taɓa yin sayayya ta hanyar hanyar biyan kuɗi ta SMS ba. Koyaya, tare da kashi 77% na masu amfani suna cewa suna shirye su yi amfani da hanyar haɗin yanar gizo ta hanyar biyan kuɗi tare da samfuran balaguro, akwai babbar dama ga kamfanonin jiragen sama, otal-otal da kamfanonin haya don haɓaka ƙwarewar balaguro da ba da damar masu siye su bincika, siyayya da bin diddigin su. shirin tafiya duk akan wayoyin hannu. 81% na masu amfani za su iya yin siyayya ta hanyar hanyar biyan kuɗi tare da kowane nau'in kamfani na balaguro, tare da ajiyar otal a cikin jerin (58%).

Ƙarin mahimman binciken sun haɗa da:

•            Jiragen sama:

o            Kashi 48% suna son sadarwar wayar hannu daga kamfanonin balaguro a lokacin yin rajista, kuma 63% sun faɗi cikin awanni 24.

o           Masu amfani za su fi son karɓar sako a ranar tafiyarsu tare da mahimman bayanai, tare da kashi 60% na masu siye suna son karɓar sanarwar duk wani canje-canjen minti na ƙarshe ga hanyar jirginsu.

o            Kashi 48% na masu amfani suna son yin ajiyar ajiyar jirgi tare da kamfanin jirgin sama ta hanyar saƙon hannu

•            otal:

o            Masu amfani za su gwammace yin amfani da saƙon hannu tare da otal (92%) da kamfanonin jiragen sama (89%).

o           Don otal-otal, karɓar saƙon wayar hannu cewa ɗakinku yana shirye da kuma buƙatar shiga da wuri ko a ƙarshen shine mafi girman fifiko tsakanin masu amfani (% 58 suna son sanarwa cewa ɗakinsu ya shirya kuma 41% suna son a sanar da su don haɓaka ɗakin su) .

o           Adana otal da haɓaka ɗaki shine mafi girman fifiko don amfani da hanyar biyan kuɗi ta taɗi - 58% suna son yin ajiyar wuri, 47% suna son haɓaka ɗakin su.

•           Motocin haya:

Ya 54% na masu amfani da salla a ranar tafiyarsu tare da bayanan hayar mota mai mahimmanci, da 50% na masu amfani da son su karɓi sanarwar kowane canje-canje na ƙarshe.

•           Biya:

o            Kashi 71% na masu amfani sun nuna cewa sun fi son yin siye tare da kamfanin balaguro ta hanyar hanyar biyan kuɗi kawai bayan sun yi hira da wakili kai tsaye ko bot ta atomatik.

•            Tafiya ta gaba ɗaya:

o            27% sun gwammace saƙon hannu don sadarwa tare da kamfanin balaguro (mafi girman kowane nau'i), yayin da kashi 8% kawai sun fi son sadarwa tare da kamfanin balaguro akan gidan yanar gizo.

o            Kashi 48% na masu amfani za su yi tsammanin fara saƙonnin wayar hannu a lokacin yin rajista, kashi 63% na tsammanin fara saƙon wayar hannu awanni 24 kafin tafiyarsu.

o            Kashi 80% na masu amfani sun ce ya fi dacewa a yi amfani da tebur ɗin tafiya ta hanyar saƙon hannu idan aka kwatanta da sauran tashoshi.

o           Masu amfani da iPhone sun fi tilasta yin amfani da saƙon hannu tare da kamfanonin balaguro idan aka kwatanta da masu amfani da Android.

"Ta hanyar ba da damar sadarwa da sayayya ga abokan cinikin su a cikin hira, Clickatell ya buɗe ƙofofin dacewa da keɓancewa a cikin samfuran balaguro," in ji Pieter de Villiers, Shugaba da co-kafa Clickatell. "Bayanan sun nuna cewa akwai damar samfuran balaguro don isar da sabis ga abokan cinikinsu cikin sauƙi da dacewa ta hanyar saƙon hannu, wanda masu siye ke sha'awa da buƙata. Wataƙila yanzu fiye da kowane lokaci, amincin mabukaci ya tashi don kamawa kuma samfuran balaguro suna buƙatar yin amfani da kowane wurin taɓawa. ”