Me game da aibi da ya ƙi ɓoyewa a bayan abin ɓoye? Lokacin da kuka isa New York bayan jirgin ja-in-ido daga gabar tekun yamma, kuna so ku ɓoye cikin jakar takarda yayin da kuke fita tashar jirgin sama?
Idan waɗannan "firgita" sun ɗauki ko da ɗan ƙaramin sarari a cikin kwakwalwar ku, akwai wani abin da ya faru wanda dole ne ya kasance a cikin jerin abubuwan da kuke Yi - MakeUp New York. Haka ne, taron kasuwanci ne, amma ya fi masu goyon baya ƙoƙarin sayar da kayayyakinsu, wuri ne na laima ga ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararru waɗanda ke da ƙwarewa da ƙwararrun ƙwararrun kayan kwalliya, masu samar da fata da kayan shafa tare da samfuran da ke da tushe na Amurka kuma. masana'antar kyawun duniya kuma sha'awarsu kawai ita ce ta sa mu yi kyau. Duk wanzuwar waɗannan kamfanoni shine samar da samfuran da nufin taimaka mana don haɓakawa kuma wataƙila (daga hangen nesa na tunani) jin daɗi.
Zauna a New York
A taron na New York 2022, sama da mahalarta 3,453 daga kasashe 36 (watau Amurka, Kanada, Koriya, Italiya, Faransa, Mexico) sun taru na tsawon kwanaki biyu suna ƙoƙarin gano yadda sauranmu za su iya zama matasa har abada (ko aƙalla). ba tsoho ba).
Kodayake hanyoyin kwalliya da gyaran fata a cikin shagunan sayar da kayayyaki sun sa mu yarda cewa akwai iyakataccen kayan shafa da zaɓuɓɓukan kula da fata, akwai, a zahiri, sama da 124 masu ba da kayan kwalliya da kayan kwalliya kuma sun gabatar da kayan kwalliya a nunin New York. Daga cikin masu samar da fata da kayan shafa, kashi 50 cikin ɗari sun kasance samfuran gado, 45 bisa dari Indie brands da kashi 5 cikin ɗari na asali na tsaye na dijital (DNVB) waɗanda suka fara kan layi, suna siyarwa da jigilar samfuran nasu. Ya fi kasuwancin e-commerce, haƙiƙa shine v-ciniki, tare da sarrafa kai daga ƙarshen zuwa ƙarshe. Mahalarta sun haɗa da masana da masu yanke shawara a cikin R&D, ƙirƙira ƙira, binciken dakin gwaje-gwaje, tallace-tallace, haɓaka samfuri da tattarawa.
Bidi'a
Sabbin kayan gyaran fata XNUMX da kayan kwalliya sun bayyana a cikin wuraren da suka haɗa da kayan haɗi, tsarawa, da marufi. Wanda ya lashe lambar yabo shine R&D launi Royal Balm, balm ɗin leɓe a cikin alƙalamin sanda da aka yi da kayan tushen halittu tare da dabarar azanci wanda ke yawo akan leɓuna yayin samar da sakamako mai ɓarna. Balm a bayyane yake amma yana ƙarewa da rubutu wanda ke nuna ruwan hoda akan leɓuna kuma inuwar ta bambanta dangane da pH na fata.
Abin sha'awa na musamman shine tsarin marufi mara iska wanda ya wuce gwajin yabo; yana bambanta kanta ta hanyar zama cikakke don ƙirar kayan kwalliyar kirim mai tsami. Wani sabon samfurin shi ne Coup de Coeur, wani emulsion wanda aka canza zuwa lipstick wanda ke riƙe duk fa'idodin cream ko ruwan magani amma duk da haka yana ba da sabon abin jin daɗi. Tsarin ya dogara ne akan tsantsa ceri, glycerin da phytosterols.
A matsayin Mai Gudanar da Kasuwancin Glocal (na ko alaƙa da keɓance samfuran / ayyuka da ake da su a duniya zuwa kasuwannin gida; dabarun tallace-tallace), MakeUp a cikin NewYork yana tsara ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararru masu samar da kayan kwalliya tare da ingantattun samfuran kula da fata da kayan kwalliya, a tsakiyar cibiyar masana'antar kyawun Amurka: New York.
Rayuwa Dogon. Kalli Ban mamaki
Muna rayuwa tsawon lokaci (kuma a wasu lokuta, mafi kyau).
A shekara ta 2050, bincike ya nuna cewa mutane masu shekaru 80 zuwa sama za su kai miliyan 426 (Hukumar Lafiya ta Duniya). Wannan shine lokacin da ya dace don sake tsara tunaninmu game da tsufa.
An saita kasuwar rigakafin tsufa ta duniya zata zama darajar sama da dala biliyan 422.8 nan da shekarar 2030 (P&S Intelligence). Yawan jama'ar duniya yana rayuwa mai tsawo kuma yana girma kuma saboda haka sakamakon tsufa ya koma saman jerin fifikon lafiya / lafiya. Majalisar Dinkin Duniya ta zabi shekarun 2021-2030 a matsayin "Shekarun Goma na Lafiyar Lafiya." Manufar aikin shine don ƙarfafa tsufa mai kyau da kuma ɗaukar matakai don inganta rayuwar tsofaffi, iyalansu, da al'ummomi ta hanyar canza yadda muke tunani, ji, da kuma aiwatar da shekaru da tsarin tsufa.
A tarihi, an ɗauki ra'ayin tsufa gaba ɗaya a cikin tsarin ilimin halitta da na likitanci kawai. A yau, akwai sabon ra'ayi mai haske wanda yake cikakke kuma yana ɓata iyakokin da ke tsakanin kyau, lafiya da jin dadi kuma ya dace da kowa, ba tare da la'akari da al'umma, al'ada, addini ko shekaru ba. Don cimma wannan manufar, salon rayuwa, abincin abinci, kulawa da kai da sabis/na'urori a gida yanzu ana kallon su azaman muhimmin al'amari na ingantaccen tsufa/rayuwar rayuwa.
Tunanin tsufa mai lafiya yana haɓakawa a cikin masana'antar kyakkyawa kuma jigon "tsufa" yana juyewa cikin yaƙin tallan rigakafin tsufa. Wannan "hasken" yana canza hanyar bincike da haɓaka sabbin kayayyaki da kuma hanyar da kafofin watsa labaru ke yada saƙo. Maimakon mayar da hankali kan kawar da duk alamun tsufa, sabon hangen nesa ya dogara ne akan jin dadi tare da "shekaru" da kuma kallon mai kyau kamar yadda zai yiwu yayin da ake magance ainihin tsarin tsufa.
Sabuwar tunanin tallan tallace-tallace ya gane cewa masu amfani na kowane zamani ba sa so su kalli mummunan hoto na tsufa amma suna son wannan tsari na halitta da kuma makawa ya zama wakilci a cikin haske mai kyau, yana goyan bayan sabon samfurin da aka ba da kyau a kowane zamani.
Tsofaffi / balagagge masu amfani suna rungumar tsufa kuma suna neman samfuran da ke tabbatar da mafi kyawun lafiyar su / lafiyar su da kyawawan kamannun da za su ɗauke su, cikin nasara, tare da hanyar tsufa. Ko da millennials da ke gabatowa tsakiyar shekaru suna nuna shaida na ingantaccen hali game da tsufa da zaɓin samfuran da ke hana alamun tsufa ta hanyar maganin lafiyar fata gabaɗaya maimakon kai hari kan wrinkles - yin duk abin da zai sa su ɓace (ba tare da nasara ba) kamar fata. "aibi" zai dawo - ƙarshe.
Kayayyakin kayan kwalliya sun fara isar da samfuran da suka haɗa da kayan kula da fata da gashi tare da mai da hankali kan rigakafi daga damuwa da tsufa da muhalli ke haifarwa, wanda ke haifar da layi mai kyau da wrinkles, fatar fata, da ɓacin gashi. Tare da sinadarai masu goyan bayan kimiyya da fa'idodi masu kyawawa, an ba da fifiko kan haɓaka ingancin fata gabaɗaya da bayyanar gaba ɗaya tare da ingantaccen jin daɗi.
Rayuwa tana Daɗawa
Jaridar Spain (El Pais) ta ba da rahoton cewa Corina Amor ƙwararriyar rigakafi, ta ƙaddara cewa, “Ƙara tsawon rayuwar ɗan adam zuwa shekaru 130 yana da kyau.” A cikin karatun digirinta ta ba da shawarar gwajin gwaji don kawar da ƙwayoyin da ke da alhakin tsufa da ciwon daji waɗanda za a iya gogewa a lokacin ƙuruciya. "Kwayoyin ji na jiki" suna wanzu a farkon kwanakin amma yayin da rayuwa ta ci gaba, tsarin rigakafi ba zai iya jurewa ba kuma sun taru. Masanin ilimin halitta ɗan ƙasar Amurka Scott Lowe ya ƙirƙiro dabarar fitar da farin jini (T lymphocytes) daga majiyyaci kuma a sake sabunta su a cikin dakin gwaje-gwaje don lalata ƙwayoyin jin daɗi. Ya sami damar cim ma wannan a cikin beraye kuma da alama bincikensa zai sami hanyar shiga cikin samfuran kula da fata a cikin ƴan shekaru masu zuwa.
"Kayan shafa shine gamawa, kayan haɗi na ƙarshe." – Marc Jacobs
E Dakta Elinor a hankali. Wannan labarin haƙƙin mallaka, gami da hotuna, ba za a sake buga shi ba tare da rubutaccen izini daga marubucin ba.
