A cewar Majalisar tafiye tafiye da yawon bude ido ta duniya (WTTC) kashe tafiye-tafiye na nishaɗi (cikin gida da na gida) ya haifar da 66.5% na GDP na Balaguro & Yawon shakatawa kai tsaye a cikin 2017 (GHC6, 854.3mn) idan aka kwatanta da 33.5% don kashe tafiye-tafiyen kasuwanci (GHC3, 455.2mn). Ana sa ran kashe kuɗin tafiye-tafiye na nishaɗi zai haɓaka da 6.1% a cikin 2018 zuwa GHC7, 272.1mn, kuma ya tashi da 4.7% pa zuwa GHC11, 486.8mn a 2028. Ana sa ran kashe tafiye-tafiye na kasuwanci zai haɓaka da 2.3% a cikin 2018 zuwa GHC3, 535.9mn. kuma ya tashi da 2.6% pa zuwa GHC4, 569.6mn a cikin 2028.
"Ci gaba da bunkasuwar tattalin arziki a kasashen Afirka da dama na haifar da sha'awar nahiyar ta fuskar yawon bude ido, amma yana da ban sha'awa ganin cewa Ghana, musamman ma, tana kara jan hankali a matsayin wurin yawon bude ido," in ji Wayne Troughton, babban jami'in kula da karbar baki na duniya. da kuma HTI Consulting na yawon shakatawa.
Ya ce, "A hanyoyi da yawa wannan ba abin mamaki ba ne," in ji shi, "musamman idan aka yi la'akari da kyawawan dabi'u na Ghana da bakin teku da ba a lalacewa ba, al'adunta da tarihinta da kuma yanayin tsaronta na siyasa a karkashin sabuwar gwamnatin da aka zaba a watan Disamba 2016," in ji shi. "Amma, a da, waɗannan kadarorin sun kasance ba a tantance su ba daga ƙasashen waje, yawancinsu sun ziyarci Ghana ne kawai don bincika damar kasuwanci a cikin abin da har yanzu ya kasance ɗaya daga cikin mafi saurin tattalin arziki a duniya."
"Bambancin a yanzu, duk da haka, shi ne, tare da shirye-shiryen talla da dama da ake gudanarwa, sabuwar gwamnatin kasar tana yin yunƙurin mayar da Ghana zuwa wurin shakatawa na shakatawa," in ji Troughton. "Sahihin kisa na ayyukan da ke gudana, kamar sabon tashar 3 da aka gina a filin jirgin sama na Kotoka da kuma inganta hanyoyin mota, ana kuma sa ran za su haifar da ƙarin haɓaka."
Kwanan nan ma, Bankin Duniya ya amince da samar da dalar Amurka miliyan 40 ga ayyukan raya yawon bude ido na Ghana. Aikin zai bunkasa baiwa bangaren yawon bude ido a wuraren da aka yi niyya; bambanta tasirinsa da kuma taimakawa wajen haɓaka gudummawar da fannin yawon shakatawa ke bayarwa ga tattalin arzikin Ghana. Har ila yau, aikin zai tallafa wa fannin zirga-zirgar jiragen sama da kuma kanana, kanana, da matsakaitan masana’antu, wadanda za su ci gajiyar inganta kasuwanni, da samar da kayayyakin amfanin jama’a a wuraren da ake son zuwa yawon bude ido, da kwararrun ma’aikata.
Wannan albishir ne ga yankin, musamman Ghana, ganin yadda take da kwanciyar hankali a siyasance da abokantaka. Ko da yake ba a fuskanci wasu manyan al'amura irin na hare-haren da aka kai a makwabciyarta Burkina Faso da Cote d'Ivoire a shekarar 2016 ba, an tsaurara matakan tsaro a Ghana.
“Ikon jawo ƙarin jari mai zaman kansa da tabbatar da ci gaba mai dorewa kan ababen more rayuwa ya kasance fifiko. Magance farashin ya zama wani fifiko," in ji Troughton, "ba da damar Ghana ta zama wuri mafi araha idan aka kwatanta da takwarorinta na Afirka."
"A bisa ga binciken da HTI Consulting ta gudanar kwanan nan a Ghana, inda aka mayar da hankali kan fahimtar matakan da ake bukata na otal-otal a cikin kasar, Ghana har yanzu ba ta yi karfi a cikin-hanyoyi a cikin harkokin wasanni na duniya ba, duk da haka, bukatar daga cikin gida. , ƴan gudun hijira da ƴan yawon buɗe ido na yanki suna haɓaka, musamman yayin da yanayin tattalin arziƙin Afirka ta Yamma ya inganta,” in ji shi.
"Ko da yake bayanan yawon bude ido na Ghana ya kasance da tsufa," in ji Troughton, "an kiyasta cewa kusan kashi 20% na kusan miliyan daya masu ziyara zuwa Ghana, suna balaguro ne don nishaɗi," in ji shi. “Yawancin irin wadannan maziyartan sun fito ne daga makwabciyar Najeriya, musamman saboda yadda Najeriya ke da karancin ababen more rayuwa ta fuskar wuraren shakatawa da kuma Ghana tana ba da kyawawa, kusa da madadin ‘yan Najeriya masu matsakaita zuwa manyan masu samun kudin shiga wadanda ke son yin hutu bayan iyakokinsu,” ya bayyana. "Accra kuma yana wakiltar hutun karshen mako mai kyau ga 'yan Najeriya da ke neman hutu daga tashe-tashen hankula na manyan biranen kamar Legas, kuma an fi son ci gaban wuraren shakatawa a gabar teku ko kusa da babban birnin," in ji shi. "Saboda haka 'yan Najeriya suna wakiltar babbar hanyar neman dakunan kasashen waje da dare."
Troughton ya ce "Yukuwar faɗaɗa yawon shakatawa na nishaɗi yana da mahimmanci." “An samu karuwar samar da otal masu inganci a cikin ‘yan shekarun nan, sakamakon zuwan manyan otal-otal na kasa da kasa kamar su Kempinski mai lamba, otal mai taurari biyar na Gold Coast City da kuma Otal din Accra Marriott, wanda ya biyo baya a kan dugadugansa. sauran masu shiga na duniya kamar Mövenpick, Holiday Inn da Golden Tulip.
Bugu da ƙari, a halin yanzu kadarorin Ramada na aiki a yankin Coco Beach, yayin da ake sa ran za a haɓaka kaddarorin wuraren shakatawa na taurari biyar kusan mintuna 90 daga Accra cikin ɗan gajeren lokaci zuwa matsakaicin lokaci." A halin yanzu ana ci gaba da gina Hilton a Ada Foah, yayin da a kwanan baya kungiyar Marriott ta sanar da shirin bude Otal din Protea na Marriott Accra, Filin jirgin saman Kotoka, otal na biyu na alamar a Ghana da otal na farko na Protea na Marriott a babban birnin Accra.
Wuraren da aka fi so sun haɗa da Ada Foah (wanda aka zayyana wurin yawon buɗe ido tare da yankin da aka keɓe don manyan ayyukan yawon buɗe ido nan gaba) da yankin Volta. Wuraren shakatawa suna tafiya kusan sa'o'i biyu daga Accra, ƙofar zuwa ƙasar, kuma suna ba da nishaɗi iri-iri ciki har da rairayin bakin teku, ayyukan bakin teku, wuraren iyo, kulake na yara, kotunan wasan tennis. Baya ga abin da ke sama, wani sanannen wurin zuwa shine Labadi Beach a Accra kanta.
"Bincike ya nuna cewa mazaunan wadannan wuraren shakatawa yana kan kusan kashi 60% ne kawai kuma mafi girman saka hannun jari a wuraren shakatawa, wanda ke ba da ka'idoji da sabis na kasa da kasa, shine babban abin da ake bukata don ci gaban gaba daga kasuwannin waje," in ji Troughton. "Yammacin Afirka yana ba da kyakkyawar kusanci zuwa Turai kuma tare da ingantaccen saka hannun jari, haɓaka kayayyakin more rayuwa da tallace-tallace, na iya jawo manyan buƙatu, musamman a lokacin lokacin sanyi na Turai.
A halin yanzu Ghana na daukar kanta a matsayin 'Cibiyar Duniya' a cewar ministar yawon bude ido, fasaha da al'adu, Misis Catherine Abelema Afeku, wacce ta ce an mayar da hankali sosai ga bangaren yawon bude ido ta hanyar hadin gwiwa, kasuwanci mai karfi, da kuma tsakanin- kwamitocin ministoci don tabbatar da an kafa dukkan ginshikan ci gaban fannin.
Troughton ya ce, "Ghana tana da sauri don yin amfani da damar da kasar ta sake mayar da hankali kan yawon shakatawa, kuma, yayin da wuraren shakatawa, nishadi, hanyoyin mota da na jiragen sama ke ci gaba da inganta, karuwar bukatu na shakatawa ga Ghana da alama yana shirin zama gaskiya mai ban sha'awa da za a iya gani," in ji Troughton. .
ABUBUWAN DA ZA KU GUDU DAGA WANNAN LABARI:
- "A bisa ga binciken da HTI Consulting ta gudanar kwanan nan a Ghana, inda aka mayar da hankali kan fahimtar matakan da ake bukata na otal-otal a cikin kasar, Ghana har yanzu ba ta yi karfi a cikin-hanyoyi a cikin harkokin wasanni na duniya ba, duk da haka, bukatar daga cikin gida. , ƴan gudun hijira da ƴan yawon buɗe ido na yanki suna haɓaka, musamman yayin da yanayin tattalin arziƙin Afirka ta Yamma ya inganta,” in ji shi.
- “There's been an increase in quality hotel supply in recent years, driven by the arrival of a number of international hotel chains such as the Kempinski-branded, five-star Gold Coast City hotel and the Accra Marriott Hotel, which followed on the heels of other international entrants such as Mövenpick, Holiday Inn and Golden Tulip.
- “Continued economic growth in many African countries is driving greater interest in the continent from a tourism perspective but it's interesting to see that Ghana, in particular, is proving increasingly attractive as a leisure tourism destination,” says Wayne Troughton, CEO of specialist global hospitality and tourism consultancy HTI Consulting.
