Digitization da dorewa batutuwa biyu ne waɗanda a halin yanzu ke da matuƙar mahimmanci a masana'antar yawon buɗe ido ta duniya. Su ne mabuɗin ga ƙwararrun masu yawon shakatawa a ko'ina, ba tare da la'akari da kasuwar da suke wakilta ba. Idan ba tare da cikakken tsari na digitization da dabarun dorewa mai nisa ba zai yi wuya a tabbatar da ingantaccen ci gaba da damammaki na dogon lokaci na gaba. Waɗannan su ne fannoni da batutuwan da mahalarta za su yi magana a taron ITB Berlin 2020 a matsayin wani ɓangare na fitaccen shirin abubuwan da suka faru a taron. CityCube Berlin. Masana, masu bincike, masu gudanarwa na masana'antu da masu tsara manufofi za su ba da bayanai a cikin mahimman jawabansu - tare da tattaunawa da yawa da kuma tambayoyi a kan ajanda. Admission zuwa ga ITB Berlin Yarjejeniyar (4 zuwa 7 ga Maris 2020) kyauta ce ga baƙi kasuwanci, kafofin watsa labarai da masu baje koli a Nunin Kasuwancin Balaguro mafi girma a duniya. A karon farko duk abubuwan da suka faru sun ƙunshi kalmomi masu mahimmanci don sauƙaƙa neman tsari ta batutuwa kamar 'tafiya na kasuwanci' ko' tallan tallace-tallace '.
Dorewa: manufa daya - bangarori da yawa
Wani sabon taron zai fara taron: a ranar 4 ga Maris a farkon Ranar Makomar ITB mahalarta zasu iya bincika batun halin balaguro na sanin yakamata. Za a mayar da hankali kan abubuwan da za a iya cimmawa don dorewa. A zaman karfe 1 na rana babbar tambayar ita ce yadda za a iya sanya balaguron balaguron balaguro zuwa muhalli. Da yake karbar bakuncin taron, Thomas P. Illes, wani manazarci a cikin jiragen ruwa kuma malamin jami'a, zai yi muhawara kan batun tare da manyan kwararrun masu safarar jiragen ruwa guda hudu daga wannan bangare. Da karfe 5 na yamma a taron Ministoci ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ƙwararrun ma'aikatan za su tattauna mafi kyawun ayyuka masu dorewa.
A ranar 5 ga Maris, Ma'aikatar Haɗin Kan Tattalin Arziƙi da Tattalin Arziƙi (BMZ) za ta gudanar da taron Yawon shakatawa na ITB don ci gaba mai dorewa Day a karo na hudu. Da karfe 3 na yamma Norbert Barthle, sakataren harkokin wajen majalisar a BMZ, zai gabatar da wani muhimmin jawabi. Batutuwan ranar za su hada da hadin gwiwa a fannin yawon bude ido da damammaki ga mata. A taron ITB Deep Dive da aka yi a CityCube, tare da daukar taken Hikima Dodo akan Mauritius a matsayin misali, Sören Hartmann, Shugaba na DER Touristik Group, da Hon. GP Lesjogard, ministan kula da yawon bude ido na kasar Mauritius, zai tattauna hanyoyin da za a bi wajen tunkarar ci gaban da ake samu na dorewa. WWF da Futouris kowannensu zai gabatar da ra'ayoyinsa a zaman zurfafa nutsewa na rana biyu inda za a mai da hankali kan sharar filastik. Martina von Münchhausen (WWF) da Farfesa Harald Zeiss (Futouris) za su gudanar da gabatarwar gabatarwa.
A 6 Maris, Ranar ITB CSR, Babban jawabin da masanin yanayi Farfesa Hans Joachim Schellnhuber ya yi akan 'Cujin yanayi, dumamar yanayi, yanayin yanayi' da karfe 11 na safe zai fara abubuwan da suka faru a rana ta uku. Bayan haka, mahalarta Hot Seat za su bincika gaskiyar kuma su tattauna ra'ayoyin da suka saba wa ranar Juma'a don gaba da masu gudanar da yawon shakatawa. Kasancewa zai kasance Jumma'a biyu don wakilai na gaba, Dietrich Brockhagen na Atmosfair da Lucienne Damm na TUI Cruises. Za a sanar da sauran mahalarta nan ba da jimawa ba. Tattaunawar Studiosus, taron da aka kafa, zai gudana da karfe 1 na rana a ƙarƙashin taken 'Yana da ma'ana don tafiya. Amma da gaske ne?'. Taron zai kasance Helena Marschall (Juma'a don Gaba), Antje Monshausen (Brot für die Welt) da manajan daraktan Studiosus Peter-Mario Kubsch.
Babu ci gaba a cikin masana'antar yawon shakatawa ba tare da dijital ba
A cikin layi tare da haɓaka mahimmancin wannan batu, ƙididdiga na dijital zai ɗauki babban matsayi a taron. Domin ba tare da fasahar dijital ba ba za a sami ci gaba a gaba ba. A ranar 4 ga Maris Ranar gaba ITB, Nils Müller zai kaddamar da kai tsaye a cikin wannan batu a gaban masu sauraron taron. Shugaba na TrendOne zai sami bayanai game da abubuwan da suka faru, fasaha da ci gaban da suka wajaba don samun nasara a nan gaba. Babban fasalin wannan zaman shine tsarin mu'amalarsa. Masu sauraro za su iya yin tasiri sosai kan taron tare da katunan zabe. A zaman da za a biyo baya, a tattaunawa game da tasirin digitization da gazawar Thomas Cook, Samih Sawiris, Shugaba na Orascom Development, zai kasance cikin wadanda za su dauki mataki. Abubuwan da ke faruwa a yammacin rana za su hada da 'Future Air and Ground Mobility' a 4 pm da 'Artificial Intelligence, Big Data, Robotics & Co' a 5 pm Dr. Manuela Lenzen, dan jarida na kimiyya da mai bincike, zai rike babban jawabin.
A ranar 5 ga Maris da karfe 11 na safe, a Interview CEO on Ranar Talla da Rarraba ITB, hira ta farko za ta kasance tare da Sean Menke, Shugaba na Sabre. Bayan haka zai zama juzu'in Friedrich Joussen, Shugaban Kamfanin TUI Group, ya hau kujerarsa. A 1 pm Thomas P. Illes zai yi magana da Pierfrancesco Vago, shugaban zartarwa na MSC Cruises, game da abubuwan da ke faruwa da kalubale a cikin kasuwar jiragen ruwa. A 2 pm David Peller, shugaban balaguron balaguro na duniya a Sabis na Yanar Gizo na Amazon, zai shiga cikin Q&A.
A ranar Juma'a na taron a Ranar Zuwa ITB a karfe 11 na safe, mahalarta za su bincika zaɓuɓɓukan abubuwan da suka shafi balaguron balaguro. Kafofin watsa labarun suna kara taka muhimmiyar rawa a yawon shakatawa kuma. Mike Yapp, babban mai wa'azin bishara, Google, zai ba da haske game da 'Future of Destination Marketing: Youtube and Video Marketing' da karfe 1 na rana A karfe 4 na yamma za a yi tattaunawa game da ƙalubalen da ba a ƙima ba da ke fuskantar wuraren zuwa lokacin tasirin Instagram. sauran kafofin sada zumunta. A ƙarshe, a taron ITB Deep Dive da ƙarfe 12 na rana, za a mai da hankali kan abin da Amazon Alexa da Mataimakin Google za su iya bayarwa da haɗarin da ke tattare da su.
