Sarkar otal din China ta fadada zuwa Indonesia

OYO
OYO
Written by Linda Hohnholz

Silsilar OYO da otal-otal da gidaje na samun ci gaba mai ma'ana a Indonesia cikin kasa da watanni uku na ayyukanta a kasar. An ƙaddamar da shi a cikin Oktoba 2018 tare da kirtani na sama da 30 cikakkun kayayyaki - masu ikon mallaka da sarrafa su - otal na musamman da sama da dakuna 1000 a cikin birane uku a Indonesia - Jakarta, Surabaya da Palembang, a yau OYO Hotels yana aiki da otal 150 a cikin biranen 16, kuma yana da gani tsalle 5x a girma. OYO Hotels yana tsara yanayin haɓaka mai ƙarfi ga kansa a cikin ƙasar ta hanyar ƙara otal 70 kowane wata zuwa sarkar sa kuma yana duban ƙarshen 2019 tare da kasancewarsa a cikin biranen 100 na Indonesia. Kamfanin yana haɓaka cikin sauri ta cikin kasuwannin Indonesiya bisa saurin da ya zarce ma'auni na baya. Tare da ƙwararrun ƙwararrun ƙwararrun gida da kisa, kamfanin ya ci gaba da tabbatar da ƙaƙƙarfan jajircewarsa wajen ƙara ƙima ga masana'antar baƙi ta Indonesiya. mafi sauri girma a duniya

Da yake tsokaci game da dabarun Indonesia, Ritesh Agarwal, Founder & Group CEO, OYO Hotels and Homes ya ce: "Mun yi imanin cewa asirinmu na cin nasara a Indonesia shine yadda muka gina kasuwancinmu a cikin kasar. Ba game da faɗaɗa cikin wannan sabuwar ƙasa tare da keɓantaccen asalin ƙasa ko hanyar aiki ba. Mun shiga Indonesia tare da tunanin wani kamfani na Indonesiya wanda ya ga damar yin koyi da tsarin kasuwanci mai nasara na OYO a Indiya don ƙirƙirar wani abu na musamman kuma mai dacewa ga Indonesia, kuma sakamakon yana bayyane. Kowane bangare na ayyukanmu a Indonesiya yana cikin gida sosai. Wannan gidauniya ta taimaka mana wajen daidaita abin da muke bayarwa ta fuskar matafiyi a cikin ƙasa da kuma abin da ya rage daga gogewarsa a baya lokacin da OYO ba ta kusa. Ta wannan hanyar, mun sami damar ƙirƙirar kamfani na musamman kuma na gaske na gida wanda mafi kyawun ƙwararrun ƙwararrun gida ke jagoranta tare da goyan bayan ilimi da sanin ƙimar alamar iyaye, wanda yayi alƙawarin ingantaccen masauki mai araha a cikin birane da yawa. Indonesia Har yanzu ranar 0 ce a gare mu, tabbas muna yin babban fare akan Indonesia. Muna da niyyar saka hannun jari sama da dala miliyan 100 a wannan babbar kasuwa mai girma kuma muna shirin faɗaɗa kasancewarmu zuwa manyan biranen 100 a Indonesia, gami da Yogyakarta, Bandung, Surabaya waɗanda muka shiga kwanan nan kuma muka shiga Bali cikin watanni 11 masu zuwa."

 Kasuwar otal ta Indonesiya tana da rashin daidaituwar buƙatu na samar da ingantattun wuraren zama kuma OYO, tun lokacin da aka ƙaddamar da shi a ƙasar, ta yi amfani da fasaharta, ayyukanta, hawan jirgi da iya canzawa yayin ƙirƙirar daidaito tsakanin waɗannan abubuwan. Bangaren karbar baki na kasar ya nuna ci gaba mai dorewa kuma mai inganci wanda ke goyan bayan yanayin tafiye-tafiye tsakanin Indonesiya da kuma samun ƙarin zaɓuɓɓukan sufuri masu araha a kasuwa, musamman kamfanonin jiragen sama na kasafin kuɗi. OYO da kanta ta lura da yadda matafiya masu wayo ke karuwa a kasar. Lokacin tafiya don nishaɗi ko dalilai na kasuwanci, suna bincike mai zurfi don inganci, zaɓuɓɓukan masauki masu araha. Anan ne OYOO otal ke taka muhimmiyar rawa ta hanyar biyan buƙatu ta hanyar fasahar jagoranci ƙirar baƙi.

Rishabh Gupta, Shugaban Ƙasa, Indonesia, OYO Hotels da Gidaje ya bayyana: "Tun daga farkon, muna dagewa sosai wajen kawo mafi kyawun ƙwarewar OYO ga Indonesiya da matafiya na duniya. Ci gabanmu a cikin watanni biyu da suka gabata ya kasance abin koyi ta kowace hanya, kuma yana nuna babban martanin kasuwa game da kasancewarmu a cikin ƙasa. Tare da fasaha a matsayin mai ba da damar da kuma iyawarmu a cikin hawan jirgi, canza canji da gudanar da otal, muna samun nasarar ƙara otal 70 kowane wata zuwa sarkar mu. Mun sami babban martani ga abubuwan da muke bayarwa saboda sama da kashi 70% na otal ɗin mu a halin yanzu suna jin daɗin ƙimar 8+ a kowane dandamali na booking daban-daban. Kisa da kyawun aikin mu yana samun goyan bayan ƙoƙarce-ƙoƙarcen ƙaƙƙarfan ƙungiya mai ƙarfi da ta ƙunshi ƴan Indonesiya sama da 400 tare da cikakkiyar fahimtar yanayin baƙi na ƙasar da ƙimar abokin ciniki. Muna da ƙwararrun ƙwararrun injiniyoyi 70 waɗanda ke da ikon canza otal a cikin kwanaki 20 kawai tare da kawo su zuwa matsayin OYO don tabbatar da ƙwarewa mai inganci ga baƙi. Tare da jimillar jarin dalar Amurka miliyan 100 da aka sadaukar don wannan kasuwa, muna da tsare-tsare masu girma na ci gaba na 2019. Muna nufin fadada otal ɗin OYO zuwa fiye da biranen 100 a Indonesia. Yayin da muke ciki, muna farin cikin tabbatar da cewa mun mai da hankali kan haɓaka haɓakar kwayoyin halitta don kasuwancinmu a cikin ƙasa, yayin haɓakawa da haɓaka haɗin gwiwa na gida a cikin hanyar haɗin gwiwa mai fa'ida wanda zai taimaka tare da haɓaka iyawa.''

Ibu Lidya, Mai Kadara, Gidan OYO Sarkawi, Indonesia, ya ce: “Na mallaki kadarori na da OYO Otel watanni hudu baya lokacin da nake fama da kashi 28% na mazauna. OYO Otel sun gyara min kadara da kyau, kuma yanzu muna da kashi 92% a kai a kai. Babban Manajan da kungiyar ta OYO ta nada ya taimaka matuka, kuma muna tunanin sayen wani sabon kadara na OYO Otels”.

Epril Purwadi, Manajan Ci gaban Otal ɗin Corp, Adhi Persada, abokin tarayya da OYO tun daga Agusta 30, 2018, ya ce, “Mun mallaki ayyuka da yawa a duk faɗin Indonesiya. Yawancin kaddarorin mu gidaje ne kuma muna da shirin gudanar da kasuwancin gida mai hidima a cikin kaddarorinmu. Mun fara da daya daga cikin ayyukanmu a Bekasi. Tun da farko kadarar tana da ragi mara kyau saboda kasancewar mu bai kai kashi 40% ba. Mun zauna tare da OYO a ranar 30 ga Agusta kuma a cikin wata daya zama ya tashi zuwa 80%+. Kungiyar ta OYO ta taimaka mana da iyawa wajen sarrafa kudaden shiga, sarrafa kudaden shiga, sarrafa kudaden aiki, yana ba mu damar isar da 30+% GOP. Mun yi matukar farin ciki da ayyukan OYO kuma mun riga mun sanya hannu kan yarjejeniyar MOU don dakuna 500+ tare da OYO a cikin ayyukanmu daban-daban a Indonesia.”

Sigit Roestanto, shugaban riko na HK Realtindo, sharhi, ganin Trend na dijital fasahar a yau shi ne wani muhimmin kashi da za a iya ƙidaya don ƙara samfurin sayar da, ko da dukiya kayayyakin. "Ta wannan hanyar HKR na neman haɓaka aikin fasahar dijital wanda ke da sauƙin isa kuma jama'a ke amfani da su don faɗaɗa kasuwar da ake so don kasuwancin kadarori, muna da kyakkyawan fata cewa yin aiki tare da otal ɗin OYO na iya taimakawa haɓaka riba da zama na kamfanoni."

Ta yaya OYO ke juyawa zuwa abin da ake so na gida?

Me ke aiki:

  • Gina ƙaƙƙarfan ƙungiyar gida daga ƙasa, wanda ya ƙunshi sama da Indonesiya 400 tare da cikakkiyar fahimtar yanayin baƙi na ƙasar da ƙimar abokin ciniki.
  • Ƙananan membobin ƙungiyar da shugabanni daga ƙasar asalin alamar.
  • Ƙungiyoyin sadaukar da kai na injiniyoyi 70 waɗanda ke da ikon canza otal a cikin kwanaki 20 kacal tare da kawo su ga ƙa'idodin OYO don tabbatar da ƙwarewa mai inganci ga baƙi.
  • Alkawarin masauki masu inganci a farashin farashi mai araha kowane lokaci - Alamar OYO, ɗakuna masu annashuwa, sun haɗa da kayan more rayuwa na zamani da karin kumallo na kyauta, lilin mara kyau, WiFi kyauta, talabijin da tallafin 24/7 tare da ƙimar farawa ƙasa da IDR 149,000 a kowane dare kuma matsakaici a IDR 230,000 a kowace dare.
  • Maganar baki akan tallan tallace-tallacen da aka biya
  • Yana da ban sha'awa a lura cewa ƙaddamar da biranen 3 na ƙarshe a cikin Janairu kaɗai Yogyakarta, Bandung da Surabaya sun faru a cikin ƙasa da makonni biyu na juna.
  • A cikin Yogyakarta da Bandung, OYO ta riga tana da otal-otal 15 kowanne da sama da 40 OYOpreneurs (ma'aikata) kowanne a cikin kwanaki 45 da 60 na aiki bi da bi.
  • A Surabaya, OYO ta ga tashin hankali na ban mamaki tare da otal-otal sama da 27 da aka ba da izini da hayar, sama da dakuna 900 na keɓancewa da OYOpreneurs 40.

Tare da sakamakon cewa:

  • A halin yanzu OYO tana kara otal sama da 70 duk wata
  • Sama da kashi 70% na otal-otal na OYO a halin yanzu suna jin daɗin ƙima sama da 8+ a cikin dandamali daban-daban na booking.
  • Nasarorin kwanan nan na alamar a wasu ƙasashen Asiya kamar Malaysia da China suna haifar da masu amfani da su ta amfani da app ɗin OYO a Indonesia

A baya, OYO ta yi nasarar ƙirƙirar asalin Sinanci na musamman don kasuwancin Sinawa na cikin gida tare da sakamakon cewa yanzu muna cikin birane sama da 280 na kasar Sin kuma muna da otal sama da 5000 da dakuna sama da 260,000.

ABUBUWAN DA ZA KU GUDU DAGA WANNAN LABARI:

  • Through this approach, we have been able to create a unique and authentic local company led by best local talent in the country and backed with the knowledge and know-how of the parent brand, that promises good quality affordable accommodations in more and more cities in Indonesia.
  • OYO Hotels is charting a strong growth trajectory for itself in the country by adding 70 hotels every month to its chain and is looking at ending 2019 with its presence in 100 cities across Indonesia.
  • We entered Indonesia with the mindset of an Indonesian company that saw an opportunity to emulate OYO's successful business model in India to create something unique and relevant for Indonesia, and the results are visible.

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Linda Hohnholz

Edita a shugaba don eTurboNews bisa ga eTN HQ.

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