Masu bincike daga Makarantar Kasuwancin Tepper a Jami'ar Carnegie Mellon sun buga sabon bincike wanda ya ba da sabon haske game da tasirin Airbnb da makamantansu na "tattalin arzikin raba" da kamfanoni ke yi kan masana'antar baƙi. Sakamakon binciken ya nuna cewa a wasu lokuta, kasancewar Airbnb na iya taimakawa wajen jawo ƙarin buƙatu a wasu kasuwanni yayin da suke ƙalubalantar dabarun farashin otal na gargajiya.
Binciken da za a buga a cikin watan Mayu na mujallar INFORMS Marketing Science mai suna "Ƙaƙƙarwar Ƙarfafawa a cikin Rarraba Tattalin Arziki: An Analysis in the Context of Airbnb da Hotels," kuma masu bincike daga Jami'ar Carnegie Mellon ne suka rubuta.
Masu binciken sun mayar da hankali kan shigar da tsarin tattalin arziki mai sassaucin ra'ayi na Airbnb kuma sun yi nazarin tasirinsa a kan yanayin gasa a cikin masana'antar ƙayyadaddun kayan aiki na gargajiya. Sun yi nazari kan yadda tattalin arzikin raba ya canza yadda masana'antar ba da baƙi ke karɓar sauye-sauye da kuma yadda ya kamata otal-otal na gargajiya su amsa.
Marubutan nazarin sun yi la'akari da yanayin kasuwa, yanayin yanayi, farashin otal da inganci, kayan aikin mabukaci, da samar da masaukin Airbnb a takamaiman kasuwanni. Har ila yau, sun yi la'akari da abubuwa kamar dabarun Airbnb game da matafiya na kasuwanci, dokokin gwamnati a kan Airbnb, canje-canjen farashin karbar kuɗi saboda canje-canjen haraji da sabis na ɓangare na uku, tare da gwanintar runduna.
"Bincikenmu ya tattara bayanai da dama," in ji marubutan. “A ƙarshe, mun kai ga ƙarshe. Airbnb yana lalata tallace-tallacen otal, musamman ga ƙananan otal. Na biyu, Airbnb na iya taimakawa wajen daidaitawa ko ma ƙara yawan buƙatu yayin lokutan balaguron balaguro, yana daidaita yuwuwar hauhawar farashin otal wanda wani lokaci na iya zama abin hanawa. Na uku, madaidaicin matsuguni da Airbnb ya ƙirƙira na iya tarwatsa dabarun farashi na gargajiya a wasu kasuwanni, a zahiri yana taimakawa wajen rage buƙatar farashin yanayi. Kuma a ƙarshe, kamar yadda Airbnb ke kai hari ga matafiya na kasuwanci, manyan otal-otal na iya yin tasiri. "
Dangane da batun cin naman mutane, masu binciken sun gano cewa, a wasu kasuwannin da ake bukatar lokaci, farashin otal da ingancinsu ba su da yawa, kuma kaso mafi tsoka na matafiya na shakatawa ya fi yawa, masu amfani za su iya zabar Airbnb, wanda ke sanya matsin lamba na farashin farashi. a kan otal.
Tasirin Airbnb akan buƙatu yana haifar da canjin yanayi na yanayi. A al'adance, otal-otal suna da ƙayyadaddun iya aiki kuma suna haɓaka farashi yayin lokutan kololuwar yanayi kuma suna rage su yayin lokutan da ba su da girma. Amma tare da kasancewar iya aiki mai sassauƙa daga Airbnb, matafiya suna da ƙarin zaɓuɓɓuka yayin lokutan kololuwar yanayi, wanda ke tilasta kasuwa don rage farashin yanayi. Har yanzu, a lokutan lokutan da ba su da kyau, kamar yadda kwangilar iya aiki ta Airbnb, otal ba za su rage farashinsu sosai ba. Abin sha'awa, yayin da iya aiki tsakanin Airbnb da otal-otal ke ƙaruwa da buƙatu, wannan ƙarfin faɗaɗa yana iya yin tasirin jawo ƙarin matafiya zuwa wani wuri.
Ya zuwa yau, tallace-tallacen Airbnb ya samo asali ne daga matafiya masu nishaɗi waɗanda ke da kashi 90 na tallace-tallacen Airbnb. Yayin da kamfanin ke kai hari kan kasuwannin tafiye-tafiye na kasuwanci, masu binciken sun gano cewa manyan otal-otal za su fi fuskantar matsalar, musamman saboda tsada ko tsadar aiki da kamfanonin Airbnb ke fuskanta a kasuwannin su.
"Otal-otal masu tsayin daka suna amfana da mafi girman farashin masaukin Airbnb, amma kuma suna shan wahala daga ƙananan farashin masaukin Airbnb," in ji marubutan. Wani abin lura da aka gano shi ne fa'idar mafi girman farashin mai masaukin baki Airbnb yana raguwa yayin da farashin ya karu, yayin da asarar da aka samu daga ƙananan farashin rundunar Airbnb na ci gaba da raguwa yayin da farashin ke raguwa. Wannan yana sa mu yi imani da cewa sanya tsauraran ƙa'idodi akan Airbnb wanda ke haɓaka farashin baƙi baya taimakawa ribar otal fiye da wani matsayi. Duk da haka, rage farashin mai masaukin baki na Airbnb na iya cutar da ribar otal."
