Hilton: bude otal na 200 a kasuwar China

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2484820-1
Written by Dmytro Makarov

Hilton ya kawo wani gagarumin ci gaba a kasuwannin kasar Sin tare da babban bude otal na 200 - Canopy Chengdu. Kasuwar kasar Sin ita ce babbar fifiko ga Hilton a matsayin na biyu mafi girma a wajen Amurka, inda ta ci gaba da samun karuwar sama da kashi 50 cikin 2017 a shekara tun bayan da aka fara habaka cikin sauri a shekarar XNUMX. A halin yanzu, daya daga cikin otal-otal uku da ake ginawa a kasar na mallakarsa ne. zuwa Hilton Group.

Qian Jin, shugaban babbar kasar Sin da Mongoliya, Hilton, ya ce, "Tun fiye da shekaru 30 da suka gabata, mun ci gaba da mai da hankali kan abubuwan da ake son amfani da su, da kuma yadda ake amfani da su, don ba da gudummawa sosai ga bunkasuwar yawon shakatawa na kasar Sin cikin dogon lokaci. . Bude otal dinmu karo na 200 a kasuwa, a bikin cika shekaru 100 da Hilton, ba wai kawai ci gaban ci gaba ba ne, har ma yana kara tabbatar da kwarin guiwarmu kan yuwuwar kasuwar kasar Sin. Yayin da muke duban shekaru XNUMX masu zuwa, za mu kara zuba jari kan alkawurran da muka dauka, da yin aiki don bunkasa tare da kasuwannin kasar Sin da masu amfani da shi."

Canopy ta Hilton: allurar da kuzari cikin shekaru 100 na gadon Hilton

Yayin da masu siyayyar Sinawa ke haɓaka amfaninsu, tsammaninsu na tunanin balaguro kuma yana haɓaka cikin nutsuwa. Don samun fahimtar sabbin hanyoyin da kasuwar yawon bude ido ta kasar Sin ke ciki, Hilton, tare da KANTAR TNS da Nielsen - mashahuran cibiyoyin bincike a duniya - sun kafa wani bincike da ya yi nazari kan sabon alkiblar bunkasuwar yawon shakatawa na kasar Sin, da sauye-sauye a kasuwannin masu sayen kayayyaki, tare da yin nazari sosai kan sabbin fasahohi. bukatu da tunani da sake fasalin hoton masu yawon bude ido na kasar Sin. Sakamakon binciken ya nuna cewa sababbin masu yawon bude ido sun fi sha'awar abubuwan da suka faru a cikin gida kuma suna son kashewa don su. Daga cikinsu, kashi 83 cikin 82 sun gwammace su bincika al'adu da halaye iri-iri; Kashi 77 cikin 77 sun gwammace kashe kudi don samun lada; Kashi XNUMX cikin XNUMX sun gwammace su nutsar da kansu sosai a cikin yankin da kuma yin abokantaka; kashi XNUMX kuma sun ki yarda da salon tafiye-tafiye na al'ada kuma suna bin kwarewa na musamman.

Wannan sabon roƙon salon rayuwa don tafiya shine cikakkiyar abokin tafiya zuwa Canopy ta ƙirar ƙirar Hilton da daidaitawa. A matsayinsa na jagoran masana'antar baƙi na duniya, Hilton yana ɗaukan ƙudurinsa na ci gaba mai ɗorewa kuma yana daidaita dabarun ƙirar sa bisa ra'ayi game da canje-canjen masana'antu da zaɓin mabukaci. Abin da ya sa a yanzu ya gabatar da wani sabon salo na salon rayuwa don biyan buƙatun buƙatun kasuwannin kasar Sin. Daga zaɓuɓɓukan abinci da kayan adon da aka yi wahayi daga halayen gida na Chengdu zuwa wakilan baƙi masu ɗorewa, Canopy Chengdu yana girmama jajircewar sa na samar da ƙarin baƙi abubuwan da suka shafi balaguron balaguro waɗanda ke haɗawa da unguwar gida.

Gary Steffen, darektan duniya Canopy ta Hilton, ya ce, "A matsayinta na babbar cibiyar dabarun raya yammacin kasar Sin (WDS), Chengdu muhimmin ci gaba ne na tattalin arzikin yankin. Ta hanyar zabar shi yana da gida don Canopy na farko na Asiya-Pacific na Hilton, muna aiki tare da Sin da dabarun raya shiyya na kungiyar Hilton. Tare da wannan buɗewar, ba wai kawai muna cike guraben aiki a sassan kasuwa masu dacewa ba, har ma muna shigar da sabbin kuzari cikin shekaru 100 masu zuwa na gadon Hilton."

Baya ga Canopy Chengdu, Hilton ya ba da babban fayil iri daban-daban a Chengdu, ciki har da WA Chengdu, Hilton Chengdu, Doubletree na Hilton Chengdu Longquanyi da Hilton Garden Inn Chengdu Huayang don gamsar da bambance-bambancen buƙatun balaguron balaguron balaguron balaguron balaguron balaguron balaguro na masu siyar da kayayyaki na Sinawa.

Ci gaban Hilton ya yi daidai da ci gaban tattalin arzikin kasar Sin

Ci gaban tattalin arzikin kasar Sin cikin sauri yana bude kasuwannin yawon bude ido zuwa ga damar da ba a taba samu ba. A matsayinsa na ɗaya daga cikin samfuran otal na farko na duniya da suka shigo kasuwa, Hilton ya ci gaba da bin manufofin ƙasa da saurin ci gaba. Baya ga kafa Chengdu a matsayin cibiyar tafiye-tafiye iri daban-daban a yankin yamma, Hilton ya kuma la'akari da manufofin kasa kamar WDS, Belt and Road Initiative, Yankunan ciniki 'Yanci da Guangdong-Hong Kong-Macao Greater Bay Area a matsayin muhimman jagorori ga ta. dabarun ci gaba.

Hilton ya aiwatar da wannan aiki a yankin Guangdong-Hong Kong-Macao Greater Bay Area, inda ya ba da damar yin amfani da damar raya biranen Guangdong, Zhuhai da Hengqin, tare da gabatar da HGI Zhuhai Hengqin a karshen shekarar 2018. Hilton zai ci gaba da himma. ta zama kanta a yankin Guangdong-Hong Kong-Macao Greater Bay Area tare da shimfidar wuraren buɗe ido na Hilton Zhuhai, Hilton Doumen Zhuhai, Hilton Guangzhou panyu da DoubleTree na Hilton Zhuhai Hengqin.

Har ila yau, Hilton ya jajirce wajen haɓaka saurin ci gaba a duk faɗin kasuwa yayin da yake bin dabarun sa iri daban-daban. Tare da karuwar sabbin masu matsakaicin matsayi a biranen matakin farko, da karuwar amfani da su a biranen na biyu da na uku, kasar Sin na fuskantar bukatar tafiye-tafiye masu inganci da kayan alatu da ba a taba gani ba. Ci gaban shimfidar kasuwannin Hilton yana neman biyan waɗannan buƙatun yayin da ake samun ci gaba mai inganci da daidaiton ci gaba.

Fadada kayan alatu da salon rayuwa sune otal-otal na Conrad & wuraren shakatawa da za a buɗe a Tianjin, Tonglu da Shenyang a jere a wannan shekara. 50 Doubletree na Hilton otal an tsara shi don faɗaɗa cikakken sabis a cikin Guangdong-Hong Kong-Macao Greater Bay, Kogin Yangtze Delta, da sauran yankunan tattalin arziki masu tasowa, wanda ya kai kusan kashi XNUMX na buɗaɗɗen alamar a Asiya-Pacific a wannan shekara. . Dangane da hidimar samar da kayayyaki da aka mai da hankali, Hilton zai ci gaba da zurfafa hadin gwiwa bisa manyan tsare-tsare tare da abokan hadin gwiwa na gida irin su Plateno Group, da inganta Hampton da otal-otal na Hilton, da inganta ci gaban kasuwar otal mai matsakaicin matsayi a birane daban-daban na kasar Sin.

Hilton 2025: Samun ci gaba ta hanyar ingantaccen ƙirƙira, alama, hazaka da ƙwarewar baƙo

Tun lokacin da aka bude otal dinsa na farko a kasar Sin a shekarar 1988, Hilton ya ba da gudummawa sosai wajen bunkasa harkokin ba da baki da yawon shakatawa na kasar Sin, da daukaka matsayin horar da ma'aikata, da ci gaba mai dorewa, da kuma himma wajen daukar nauyin jama'a na kamfanoni.

Don ci gaba da wannan tarihin da ya kafa tarihi, Hilton ya gabatar da manufofin raya kasa guda biyar don cimma nan da shekarar 2025 a kasar Sin: don inganta ci gaban iri, sarrafa otal 1,000 a kasar Sin; don haɓaka amincin abokin ciniki, samun sama da membobin Hilton Honors miliyan 50; don haɓaka ci gaban dijital, zana kashi 50 cikin ɗari na buƙatun kai tsaye daga gidan yanar gizon Hilton; don ƙarfafa ma'aikata na cikin gida, ɗaukar Membobin Tawaga 100,000, gami da kashi 85 cikin 30 na manyan manajojin otal na gida da kashi XNUMX cikin ɗari na manyan manajoji mata; kuma don ƙarfafa sunan Hilton, zama alamar da aka fi so don Baƙi, Masu mallaka da Membobin Tawaga.

Ya zuwa karshen watan Mayun 2019, Hilton na da otal-otal 200 da ke aiki a kasuwar kasar Sin, tare da otal 430 da dakuna 92,157 a cikin bututun mai. Daga Fotfoo na dabam, Hilton ya kawo manyan samfuran: Waldorf Astoria da Hilton ta Hilton, Hilton Garden Inn, Hampton ta Hilton ;

Fiye da shekaru 30 da ya yi a kasar Sin, Hilton ya ci gaba da tsayawa tsayin daka kan hangen nesansa na cika duniya da haske da jin dadin baki da kuma zama kamfani mafi karbuwa a duniya. Wannan ba alƙawarin Hilton ba ne kawai ga kowane baƙo, har ma da kafuwar kamfani na ƙarni. Kamar yadda ake gani a karni na gaba, Hilton za ta ci gaba da yin aiki tare da kowane memba na kungiyar don inganta ci gaba mai ban sha'awa, da bayyana masana'antar da al'adun kamfanoni masu karimci, da kawo hidimomi da kayayyaki masu jagorancin masana'antu zuwa kasuwannin kasar Sin.

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Dmytro Makarov

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