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9 cikin 10 na matafiya zasu sami kwanciyar hankali ta amfani da fasfot na lafiyar dijital

9 cikin 10 na matafiya zasu sami kwanciyar hankali ta amfani da fasfot na lafiyar dijital
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Written by Harry Johnson

Binciken ya nuna mahimmancin fahimtar damuwar matafiyi game da sirri, saukin amfani da tsaro

  • Kashi 41% na matafiya suna son yin ajiyar tafiye tafiye na ƙasa tsakanin makonni shida na ɗaga hani
  • Fasfot ɗin lafiya na dijital na iya zama kayan aiki mai mahimmanci wajen buɗe tafiya
  • 74% na matafiya da aka bincika za su yarda su adana bayanan lafiyar tafiye-tafiyensu ta hanyar lantarki

Sabon binciken ya ba da labarai masu karfafa gwiwa ga masana'antar, tare da kashi 41% na matafiya da ke son yin rajistar tafiye-tafiye na duniya a cikin makonni shida na takunkumin dagawa.

Binciken ya kuma nuna mahimmancin fahimtar damuwar matafiyi game da sirri, saukin amfani da tsaro.

Kamar yadda gwamnatoci da masana'antun tafiye-tafiye ke bincika fa'idodin fasfo na lafiyar dijital, saƙo daga matafiya a bayyane yake: fasfot ɗin kiwon lafiya na dijital na iya zama kayan aiki mai mahimmanci wajen buɗe tafiya. Binciken ya gano cewa sama da 9 cikin 10 (91%) na matafiya da aka bincika sun ce za su sami kwanciyar hankali ta amfani da fasfo na lafiyar dijital don tafiye-tafiye na gaba.

Wannan bincike mai karfafa gwiwa yana ba da kwarin gwiwa don hanzarta tsare-tsaren fasfo na lafiyar dijital wanda zai taimaka don magance damuwar matafiyi. Binciken ya kara samar da kyakkyawan labari ga masana'antar kamar yadda sama da 2 cikin matafiya 5 (41%) suka ce za su yi ajiyar tafiye-tafiye zuwa kasashen duniya a cikin makonni shida na daga takunkumin, yana nuna cewa sha'awar tafiya ta kasance a sama.

Binciken na matafiya 9,055 a Faransa, Spain, Jamus, India, UAE, Russia, Singapore, UK da Amurka kuma ya kunshi bayanin kula ga masana'antar tare da matafiya sama da 9 cikin 10 (93%) da ke da damuwa game da yadda bayanan lafiyar su. don tafiya za'a adana.

Lokacin da aka tambaye ku game da yarda da adanawa da raba bayanan lafiyar dijital, sakamakon binciken ya nuna:

· Kusan kashi uku cikin huɗu (74%) na matafiya da aka bincika za su yarda su adana bayanan lafiyarsu ta tafiye-tafiye ta hanyar lantarki idan hakan zai ba su damar wucewa ta filin jirgin sama cikin sauri tare da karancin mu'amala ido-da-ido

· Fiye da 7 cikin 10 (72%) matafiya da aka bincika za su yarda su adana bayanan lafiyarsu ta tafiye-tafiye ta hanyar lantarki idan hakan ya ba su damar yin tafiya zuwa wasu wurare

· Kashi 68% na matafiya sun yarda zasu iya raba bayanan lafiyarsu idan kamfanonin jiragen sama da suke yawan tafiye-tafiye tare da miƙa musu hanya don adana bayanan kiwon lafiyar su.

Kodayake yarda da raba bayanai yayi yawa, masana'antar tafiye-tafiye suna buƙatar yin la’akari da damuwar matafiyi game da amfani da bayanan. Babban abin damuwar matafiya sune:

· Haɗarin tsaro tare da kutsen bayanan sirri (38%)

· Damuwar sirri game da abin da ake buƙatar raba bayanin kiwon lafiya (35%)

· Rashin nuna gaskiya da iko akan inda aka raba bayanan (30%).

Binciken ya kuma binciko menene mafita wanda zai iya magance damuwa game da bayanan lafiyar dijital da tafiya nan gaba kuma sakamakon ya nuna:

· Kashi 42% na matafiya sun ce manhajar tafiye-tafiye da za a iya amfani da ita a dukkan tafiyar za ta inganta ƙwarewar tafiye-tafiyen su gaba ɗaya tare da tabbatar musu da cewa bayanansu duka a wuri guda ne

· Kashi 41% na matafiya sun yarda da aikace-aikacen tafiye-tafiye zai rage musu damuwa game da tafiya

· Kashi 62% na matafiya zasu iya amfani da aikace-aikace don adana bayanan lafiyarsu idan kamfani tafiya yayi haɗin gwiwa da amintaccen kamfanin kiwon lafiya.

Binciken shi ne na biyu a cikin jerin binciken matafiya, inda Amadeus ke yin duba na yau da kullun kan jin ra'ayin matafiyi da damuwa don taimakawa masana'antu sake fasalin tafiya ta hanya mafi inganci. Binciken 2020 na Rethink Travel ya bayyana yadda fasaha zata iya taimakawa wajen karawa matafiyi kwarin gwiwa kuma Amadeus ya sake duba wannan tambayar dan ganin yadda kwarin gwiwar matafiya ya canza tun daga watan Satumbar 2020. Kashi 91% na matafiya yanzu sunce fasaha zata kara karfin gwiwarsu ta tafiya, kari daga 84% a cikin Satumba 2020.

Lokacin da aka tambaye shi wane fasaha ne zai kara karfin gwiwa don tafiya a cikin watanni 12 masu zuwa, an ba da mafita ta wayar salula azaman sanannen zaɓi, tare da manyan fasahohi uku da suka haɗa da:

· Aikace-aikacen tafi-da-gidanka waɗanda ke ba da sanarwar tafiya da faɗakarwa (45%)

· Biyan bashin wayar hannu (misali, Apple ko Google Pay, Paypal, Venmo) (44%)

· Shigowar tafi-da-gidanka (misali, sanya izinin shiga wayarka ta hannu) (43%)

Shakka babu cewa COVID-19 zai ci gaba da tsara yadda muke tafiya na tsawon watanni masu zuwa, kamar yadda yake tasiri da sauran bangarorin rayuwarmu. Duk da haka yayin da har yanzu ba a tabbatar da tabbas ba, bincike kamar wannan yana ƙarfafa fata na cewa za mu sake dawo da tafiya mafi kyau fiye da da. Haɗin kai tsakanin gwamnatoci da masana'antarmu shine mabuɗin sake fara tafiya, yayin da muke isar da tsammanin matafiyi waɗanda aka bayyana a cikin wannan Sake duba lafiyar lafiyar dijital, ƙaddamar da fasaha mai dacewa don ba da damar haɗuwa da haɗuwa da gaske.

Wannan binciken ya sake nuna mahimmin rawar da fasaha zata taka wajen sake gina tafiye-tafiye. Mun ga canji tun daga bincikenmu na ƙarshe, yayin da matafiya yanzu suka fi mai da hankali kan wayar hannu da fasaha mara taɓawa, wurare masu mahimmanci waɗanda za su ƙarfafa ƙarfin zuciyar matafiyi. Hakanan yana da matukar dacewa ganin cewa matafiya a bude suke ga fasfot na lafiyar dijital tare da raba bayanan su yayin da suke tafiya a cikin tafiya, da zarar an samu kariyar da ta dace. A Amadeus, mun himmatu don sake gina ingantacciyar masana'antu, tare da abokan cinikinmu da abokanmu.